Not Ready for a Fractional Hire? Let’s Solve Your Biggest Growth Challenge—Fast.
Targeted, high-impact consulting for consumer brands needing expert guidance in marketing, sales, or operations.
Working with Sam will be
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Strategy Driven
Aligning sales, marketing & operations with a cohesive strategy shared with and by the entire organization.
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Growth Minded
Whether your growth is revenue based, people focused or process orientated, we focus on your primary constraint across departments.
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Data Driven
KPI tracking, team leadership, and process optimization. Strategic resource allocation enables confident, data-driven decisions on where to invest for maximum impact.
You’ll walk away with a focused strategy, clear priorities, and the next steps mapped out—without the long-term commitment.
Surgical Expertise for Your Most Critical Growth Challenges
This Isn't Just Advisory Consulting. It's Strategic Intervention with Precision.
I partner with growth-stage CPG founders to tackle your most pressing challenges with laser-focused expertise.
These intensive engagements deliver actionable strategies, detailed execution roadmaps, and expert guidance—without locking you into a long-term commitment.
You get C-suite strategic firepower aimed directly at your biggest growth obstacle.
That’s why Nimble AF exists.
Growing a consumer brand at breakneck speed with razor-thin margins requires leaders who know how to move fast, adapt, and execute flawlessly.
Scaling a CPG brand requires navigating a minefield of high-stakes decisions—entering retail, optimizing your marketing engine, streamlining operations.
You can't afford to get these wrong, and sometimes a full fractional executive isn't what you need right now.
What you need is a strategic surgeon who can diagnose your specific growth bottleneck, develop a precise intervention plan, and guide you through flawless execution.
That's exactly what Nimble AF's high-impact project-based consulting delivers.
Solve Your Most Critical Growth Challenge—Without the Guesswork
Retail Expansion Strategy
Transform your retail approach from hope to science.
Retail can be your rocket fuel or your biggest cash drain. I'll build you a retail strategy that actually works:
Margin-protecting pricing architecture that maintains profitability across channels
Buyer pitch strategies that get you off the slush pile and onto the shelf
Channel expansion playbook with market-specific tactics for each retail environment
Promotional planning that builds volume without sacrificing your brand equity
Sales & Marketing Optimization
Stop leaving money on the table.
If your marketing isn't converting or your sales strategy is fragmented, we'll rebuild your revenue engine:
Funnel optimization to identify and eliminate conversion bottlenecks
Brand positioning refinement to capture premium market space
Channel strategy rebalancing to maximize profitability across DTC and retail
Marketing spend reallocation to double down on what's working and cut what's not
Go-to-Market Planning & Execution
Launch products that actually hit their targets. Your next launch is too important to wing it.
Get a comprehensive GTM strategy that aligns every part of your business:
Launch sequence planning with critical path mapping and contingency protocols
Cross-functional alignment ensuring marketing promises match operational capabilities
Channel-specific messaging that resonates with each buyer persona
Production and inventory forecasting to prevent stockouts or cash flow crises
Operational Efficiency Audit
Turn your operations from liability to competitive advantage. When operations break, everything breaks.
We'll transform your operational foundation:
Supply chain vulnerability assessment with specific redundancy recommendations
Production efficiency analysis to identify margin-killing waste
Inventory management overhaul to optimize cash flow without risking stockouts
Systems and process redesign to build operations that scale without breaking
Who is this for
This surgical approach works best for founders and brands facing specific growth inflection points:
You're hitting a growth ceiling and need expert guidance to break through a specific bottleneck
You're facing a critical decision (retail expansion, new product launch, operational restructuring) and can't afford to get it wrong
You're not ready for ongoing fractional leadership but need more than generic consulting advice
You want a structured, expert-led engagement with clear deliverables and measurable outcomes
What You Get: A Strategic Intervention That Actually Delivers
Phase 1: Strategic Diagnosis
We start with an intensive deep-dive discovery session to:
Identify your specific growth constraint
Map the upstream and downstream impacts
Define clear objectives and success metrics
Build consensus on priorities and approach
Phase 2: Surgical Planning
I develop a comprehensive strategic intervention including:
Detailed execution roadmap with key milestones
Resource allocation recommendations
Risk assessment and mitigation strategies
Specific KPIs to measure success
Phase 3: Expert-Guided Execution
Throughout the engagement, you receive hands-on guidance:
Collaborative working sessions with your team
Regular check-ins to ensure progress
Strategic adjustments based on real-time feedback
Implementation support to overcome execution hurdles
Phase 4: Sustainability Planning
Every project concludes with:
Final strategy presentation and documentation
Clear next steps for ongoing implementation
Training for your team to maintain momentum
A 30-day follow-up session to ensure successful adoption
The Nimble AF Difference
Been-There-Done-That Expertise
I've built, scaled, and exited my own CPG brand and have accelerated growth for numerous others. I don't deal in theory—I know exactly what works in the real world and what wastes precious time and cash.
Execution Obsession
My approach isn't about PowerPoints and platitudes—it's about giving you actionable plans you can implement immediately to drive measurable results.
Cross-Functional Integration
Most consultants work in silos. My superpower is understanding how marketing, sales, and operations interconnect—so your solution addresses the entire ecosystem, not just symptoms.
ROI-Driven Focus
Every recommendation is filtered through a simple question: "Will this meaningfully move the needle for this business right now?" If the answer isn't a clear "yes," it doesn't make the cut.
